contact channels

Metrics, uplift chances, and tracking

offline advertisement

Usually difficult to reconcile until purchase, qr codes or dedicated landing pages are used to build a metric.

online advertisement

Most used metrics:


Most used metrics:



Domain warming is the process to initially send emails to a group of recipients that perform positive operations on that message (inbox placement, reply…) and increase the domain reputation on most used email providers

Most used metrics:

call center

Most used metrics: